Michael Lowenstein

Michael Lowenstein, PhD, CMC, is Thought Leadership Principal for Beyond Philosophy. He is the author of 7 customer-centric strategy books and over 300 white papers and articles. His PhD is from SKEMA Graduate Business School in France. As part of his professional background, Lowenstein has held senior executive positions with several major worldwide research and consulting organizations, and he is broadly experienced as a strategic and innovative marketing consultant in many b2b and b2c product and service industries.

Related Books by the Author

Customers Inside, Customers Outside: Designing and Succeeding With Enterprise Customer-Centricity Concepts, Practices, and Applications
Employee Ambassadorship: Optimizing Customer-Centric Behavior from the Inside-Out and Outside-In